Frequently Asked Questions

Get answers to top digital marketing FAQs. Learn how journey-based strategies improve ROI, conversions and retention. See how equNorth differs from other agencies.

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Are you ready to move beyond isolated channels and start building stronger connections with your audiences? Chat with one of our customer journey marketing specialists today and discover how we can help you transform your marketing strategy for sustainable growth.

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About

Careers

Customer journey marketing

Our approach

Marketing strategy

Marketing execution

Frequently Asked Questions

Frequently Asked Questions

Take the Next Step

About

Careers

Customer journey marketing

Our approach

Marketing strategy

Marketing execution

Frequently Asked Questions

Frequently Asked Questions

What makes customer journey marketing more effective than traditional channel-based approaches?Expand

How will journey-based digital marketing impact our ROI?Expand

What if we only need help with strategy and planning?Expand

How will you measure the success of journey-based digital marketing?Expand

How is your approach different from what other agencies offer?Expand

You say you specialise in customer journey marketing. Are you willing to handle only specific channels, like our SEO or social media?Expand

Will you work with our existing marketing providers?Expand

What type of clients are the best fit for your approach?Expand

Can you adapt to our industry or business needs?Expand

What role does data play in your journey-based approach?Expand

What is your commercial model? Do you work on a project basis, or do you prefer retainers?Expand

How does your retainer model work, and what’s included?Expand

What is your relationship with equ? How do you work together?Expand

Can you take over and manage an existing website?Expand

Are you specialists or generalists? We’re concerned you might be too broad and lack specialisation in specific channels.Expand

How does your pricing model compare to hiring multiple specialised agencies?Expand

Do you offer fixed retainer packages, or can they be customised?Expand

We’re focused on conversions and sales—how does customer journey marketing fit with these objectives?Expand

Does this approach work in the B2B space?Expand

How long have you been around?Expand

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